![]() ![]() And I just realised I made a pun there, being pumped. Mark Jones: This is the CMO show and my name is Mark Jones. Go back to the cause that gets you up in the morning. If you want to simplify it, go back to your purpose. Mark Jones: We hear a lot about purpose driven marketing and causes, but what about if we flip that and we say, “What’s it like to work for a brand that has a purpose? And what is that purpose?” We get caught up in all the details of marketing and communications, and strategies. Got an idea for an upcoming episode or want to be a guest on The CMO Show? We’d love to hear from you: Jones Producer – Charlotte Goodwin & Natalie CupacĪudio Engineers – Daniel Marr & Tom Henderson
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